Food Artisans

Cappy’s Dry Rub

cappys dry rubGene and Paulette are a great example of how the new California Cottage Law has taken a family recipe and dream and turned it into a small batch business selling in local farmers markets and stores.

Cappy’s Dry Rub was one of the first to get their cottage food operation license (and were even featured in Councilman Yaroslavsky’s newsletter on the topic).

Cappy’s Dry Rub is an amazing mix of herbs and spices, used on everything from fish, chicken and steaks to veggies and, with their new product, fruit as well!  And listen up people, it is gluten free, and all natural.  No food coloring, no additives, no msg and no stabilizers here. Because the spices are dehydrated, they have a naturally long shelf life. You gotta love that! Although Cappy’s only opened for business in April of this past year, they already have four rubs in their lineup: Original, Spicy, Salt Free and the new Fruit and Vegetable Rub. And they are giving away a gift pack of all four to one lucky reader!

cappys dry rub

I recently visited Gene and Paulette while they were in production with their Cappy’s Spicy rub.  Paulette’s been calling Gene ‘Cappy’ since their dating days, and the name stuck when they turned Gene’s rub into a business. The story goes that about five years ago, Gene took his standby ingredients that he had always used when grilling and finally took the time to measure them out and get the exact blend he loved.  He had only done this to have a consistent product for himself and his family, but Paulette listened to her gut when it told her to turn it into a business.  They started by bringing samples to church for feedback and, when they were ready, they started off with a 100 bottle run with word of mouth sales, then Farmers Markets and now a few local markets as well.

cappys dry rub

cappys dry rub

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cappys dry rubWhen I spoke to the couple about their plans for the company, they spoke of a controlled growth, building on their growing Los Angeles following then spreading out nationwide.  Besides having a successful company for their family, Gene and Paulette are looking forward to giving back to the community once Cappy’s really takes off. Their recipe for success: start small and build your reputation on your customer service base by not over committing.

So what do I make with Cappy’s?  A few things actually but my kids love when I use Cappy’s on my Baked Skillet Chicken. And I can’t wait to use this rub on future Thanksgiving turkey’s for some amazing flavoring!  Yum!

cappys dry rubDo I have your mouth watering and your interest piqued?  You can find Cappy’s locally in LA at the following places:

And for those of you outside of LA, you can head right on over to the Cappy’s Dry Rub website and place your order now!

And now for the giveaway… Cappy’s has generously offered their gift pack to one lucky winner.

cappys dry rub(Please note that I arrived the day they were to get their new Fruit and Veggie labels so that one will look different when you receive it.)

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12 Comments

  • Reply
    Danielle
    February 8, 2014 at 4:50 pm

    Congrats on the launch of your blog! I liked yours and Cappy’s facebook fan pages. I’m excited to see that these spice blends are available at a store around the corner from my house so if I don’t win, I can at least buy some :). I’d love to try the spicy blend on a pork shoulder!

  • Reply
    Erika {Not Ketchup}
    February 8, 2014 at 6:26 pm

    What a great story! I am always happy to support fellow food entrepreneurs and can’t wait to try their rubs. I make a lot of roast chicken, so I would start by using the Original on some chicken…I’m sure I would get other ideas after that!

  • Reply
    Dorothy at Shockingly Delicious
    February 8, 2014 at 6:39 pm

    Congratulations on your blog! I can see this rub on some meaty chicken thighs. Oh yeah! I went and liked your FB page.

  • Reply
    Meghan
    February 8, 2014 at 7:27 pm

    Congrats Karen on your new blog! This rub sounds great – I would try it on salmon and probably chicken too!

  • Reply
    Jodi
    February 9, 2014 at 10:59 am

    Love the article! I’m going to pick it up at the Calabasas Farmer’s Market. I make a mean jambalaya and I think Cappy’s will add just the perfect amount of heat and flavor. I’ll probably add it to my beef stew and even matzo ball soup for a little zing! Can’t wait. LOVE YOU…LOVE YOUR NEW ADVENTURE!

  • Reply
    Baked Skillet Chicken | Farm To TableFarm To Table
    February 9, 2014 at 7:28 pm

    […] I found Cappy’s at a local farmers market but they also have an online store and I highly suggest you give it a try.  I love their all natural products so much I interviewed them for this blog.  You can see the article here. […]

  • Reply
    Lnn
    February 13, 2014 at 12:24 am

    another foodie lover lovin another food blog. oh the temptations! {wink+smile}

    and as for *Cappy’s Dry Rub*, what time’s dinner ready Gene and Paulette?

  • Reply
    Audrey
    February 15, 2014 at 2:35 am

    Congrats on your blog! The rub looks interesting. I will tell Janine to look for them as she just got a job today working at some Farmer’s Markets at a bread booth. Not sure where they will be sending her. I think this weekend it will be in West Hollywood to work with the boss and learn the ropes.

  • Reply
    Karen
    February 16, 2014 at 7:40 pm

    Congrats on the new blog! I love it!

  • Reply
    Scott
    February 22, 2014 at 8:38 pm

    There’s nothing I love more than trying new dry rubs. These ones look and sound amazing. A bit too far away from me to pick up at the local store though 🙂

    • Reply
      Farm to Table
      February 22, 2014 at 9:03 pm

      Send me a plane ticket and I’ll delivery them right to you! Or…. I guess you could order them from their web site. 😉

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